The fact that Thiruppullani Adi Jagannathar Divya Desam is on the shores of Sethu is in itself its glory. Sethu Snanam is important for all and not just for the Sri Vaishnava-s, as per the Dharma Shastra. This is prescribed as an atonement for several kinds of sins. Specifically for the Sri Vaishnava-s, since our Emperuman Sriramapiran is in this temple it is even more special.